Design & UX

Critique a real product flow and propose concrete fixes with priorities. Tests heuristic evaluation, design critique, and product prioritisation.

Understand users through qualitative and quantitative methods. Tests interview script writing, affinity mapping, and research programme design.

Organise and structure content so users can find what they need. Tests card sorting, sitemap design, navigation, and taxonomy.

Translate ideas into testable low- and mid-fidelity designs. Tests sketching, interactive prototyping, and complex interaction modelling.

Make interfaces beautiful, consistent, and functional. Tests visual hierarchy, layout, colour theory, and responsive design.

Build reusable component libraries and design tokens. Tests component specification, token architecture, and library auditing.

Plan, run, and analyse usability tests. Tests test plan writing, result synthesis, and remote testing strategy.

Design how interfaces respond to user input. Tests form validation, notification systems, and gesture-based interactions.

Design for all users, including those with disabilities. Tests WCAG auditing, keyboard navigation, and inclusive design strategy.

Write interface copy that helps users accomplish tasks. Tests error messages, onboarding copy, and content design systems.