Choose Your Level
Pick the difficulty that matches where you are. You can come back and try a harder level later.
Beginner
Email Subject Line A/B Test Plan
Design a rigorous A/B test for a cart abandonment email.
1 to 2 hours 4 criteria
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Intermediate
Full Email Campaign Optimisation
Design a multivariate test across subject line, preview text, CTA, and send time.
2 to 3 hours 4 criteria
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Advanced
Lifecycle Email Architecture
Design a complete automated email programme from welcome to win-back.
3 to 5 hours 4 criteria
Start this level